Cut right to the deal at the First Timers Business Speed Dating Event - Alexander says its a smart plan!

Alexander A. Chacon, Chairman, European Home Shopping (EHS), Spain thought it was a smart plan to hold a Business Speed Dating Event for First Timers at the ERA Europe conference. He talks about the benefits of just having a few minutes to meet each company - in a short time span, people go right to the story, right to the deal to determine whether there is a common interest.